Bullstrap is a premium tech accessory company; providing upgrades to modern conveniences, specifically designed for Apple products.
To increase qualified email subscribers and conversions through email marketing campaigns.
We designed and implemented unique email campaigns including emails for product launches, product features, sales, and promotions. We also streamlined the existing email process, and allowed Bullstrap to send emails from one unified email client. This allowed us to gather accurate analytics data, and manage opt-in consent for all users. We established a consistent tone and voice, and a strong brand message “Built for Your Journey” was used throughout our campaigns.
Email Open Rate
Up from 10% before we started
Click Through Rate
Up from 4% before we started
Single Campaign Revenue in 90 Days
Up from $3.5K for previous periods
Full Funnel Campaign Revenue in 90 Days
Up from $35K for previous periods